Focusing on a mix of hotel + destination experiences guided by brand discovery pillars, each inspiring a different area of discovery to be brought to life. Brand pillars of: Art & Design, Place, Culture, Self, and Taste–will reflect through the experiences. Assets will feature a mix of diverse talent couples and friends group. Capturing authentic moments of story as the journey with Rosewood San Miguel de Allende.

Featured experiences:

1. CANTEEN TOUR

   An adventure like no other, hop on one of Coyote Canyon's horses and ride through the streets of San Miguel de Allende like a true Mexican Cowboy. Stop by the most popular and ancient Cantinas to have tequila and cheer with your friends while you enjoy the music typical of Rancheras.

2. LIFE ON THE RANCH WITH VIA ORGANICA

   Take a trip to Via Organica, a local organic and sustainable ranch where families get a glimpse of life on the farm. Connecting the experience from farm to table, the visit is followed by a cooking class with our executive chef featuring fresh herbs and vegetables procured directly from the farm.

3. A PICNIC EXPERIENCE

   Enjoy a curated outdoor picnic set against stunning garden views. Savor a bottle of locally sourced wine, an artisanal cheese and charcuterie board made with regional products, accompanied by homemade preserves and jams. Complete the experience with a handcrafted sandwich featuring artisanal bread and locally sourced meats.

4. DINNER IN SUITE

   Curate a magnificent romantic evening for two. In-suite dinner features a candlelit set up with flowers and personalized touches to elevate your nighttime experience.

5. SENSORIAL IMMERSION EARTH

   Embark on an extraordinary journey as you immerse yourself in a bed of rose quartz crystal. Connect directly with the Earth’s DNA, which our bodies instinctively recognize as our home, fostering a sense of belonging and safety. In this experience, theta healing sound waves provide a soothing backdrop alongside gentle vibrations of Tibetan bowls. Meanwhile, the therapist awakens the senses with a body and kinetic face massage using aromatic herbal oil, further enhancing your relaxation.

6. EXPLORING THE STREETS OF SAN MIGUEL

   Discovering candid moments through the streets of San Miguel. Capturing the a sense of place, culture, warmth, and art.

7. PROPERTY MONTAGE B-ROLL

   Exterior view, drone views, suite views, gardens, restaurants (Rooftop + Pirules)